Google I/O: a step towards better privacy?

Last week, announcements at the annual Google I/O conference caused quite a stir in the digital sphere. Among the new apps, features and other updates, there was one key piece of information that echoed an announcement from two years ago. The way we deal with user data will completely change in the coming months: third […]

Google Page Experience : quand l’expérience utilisateur devient la nouvelle priorité des algorithmes

À partir du mois de mai, Google va prendre en compte de nouveaux critères afin d’évaluer l’expérience utilisateur d’un site. Qu’il s’agisse d’un média, d’un site corporate, ou d’une boutique en ligne, tous seront logés à la même enseigne, avec des conséquences pouvant être critiques quant à leur référencement naturel. Cette mise à jour a […]

Fresh Ideas at Digital First

Digital First 2017 in Brussels was once more the place to be for many professionals. Its speaker programme was stacked with experts highlighting the multiple facets of this diamond called digital. A fine moment to see what’s what in innovation, digital marketing and automation, cloud, e-commerce… Let’s zoom in on Google’s view on digital transformation, […]

Nest, the Value of Experience

Translated from the text by Manuel Diaz, President of Emakina.FR Nest has been bought by Google.  And what not long ago was perceived as a cute gadget has taken on a whole new dimension, when looking at the big bucks the deal represents. The $ 3.2 billion involved confirm that connected objects are taking centre […]

Et si votre site devenez “Top of the rank” ?

Êtes-vous sûr que votre site soit à la bonne place ? Pour pallier vos écarts de référencement et vous offrir plus de visibilité, Emakina/Perform lance “Top of the Rank” : une façon simple et efficace d’installer votre site durablement dans le top du classement.        Le référencement naturel payable uniquement à la performance, c’est rare […]

Key takeaways from Google I/O 2021

The conference started with a performance from the amazing Tune-Yards alongside the AI-powered choir Blob Opera. The rest of Google I/O 2021 focused on AI, CSR, AR features and commerce. We’ll go through all the key takeaways and features to come in the following weeks and months. Real-time AR navigation via Google Maps A big part of […]

Stadia: the First Step Towards Realistic Virtual Universes?

Could it be that the upcoming arrival of Stadia, Google’s new video game streaming platform, is the first step towards an authentic cyberspace universe? Everything leads us to believe so…

Emakina Lead Android Developer Brings Nougat to Work

Benjamin Monjoie, Lead Android Developer at Emakina has made it a personal point of honour to celebrate each new version of Android with his colleagues. So, this morning the good people at Emakina.BE found a refreshing message in their mailbox. Some fun information, in combination with Benjamin’s promise of wonderful candy. A nice way to […]

Trouvez votre place sur Terre, avec Emakina

Emakina, en collaboration avec Versus Production et O’Brother Distribution a mis en place une campagne de communication online et offline pour la sortie du film “Une place sur la Terre“, long métrage porté par l’inévitable Benoît Poelvoorde qui sortira dans les salles belges le 4 septembre prochain. L’agence a imaginé, conçu et développé un site […]

Emakina welcomes you to the GTUG Brussels event, on Thursday 11/10

Come and meet the new Web Tools at the October BruGTUG meeting hosted by Emakina. GTUG (Google Technology User Group) is an informal meetup, open to anyone interested in Google’s developer technologies. We are happy to welcome an international speaker, Daniel Kurka, who works on GWT, to come talk about this technology. He also created […]

Google Page Experience: when user experience becomes the new priority of the algorithms

From June, Google will base its evaluation of the user experience of a website on new criteria. Media websites, corporate websites, online shops… they will all be assessed the same way, which may have critical consequences for their natural referencing if they are not adapting. This update is called Google Page Experience. What is behind […]

Google Wants to be Simpler for Advertisers

Kevin Van den Bosch is Client Service Director at Emakina.BE. He shares some ideas about Google’s new approach to advertisers. Google’s is introducing simpler brands and solutions for advertisers. It hopes they will embrace one technology stack, oriented and driven by their needs. More than ever they show the ambition to take center stage in […]

Internet of Things, a Damn Chaos

The Internet of Things seen by Brice Le Blévennec, CEO of Emakina. For those who follow me on Pinterest, you may have noticed that I’ve been collecting connected objects for years (gadgets for the house, the car, smart watches, Quantified Self bits…). Until recently, these technologies were reserved for an elite group of geeks ready to devote […]

Emakina lance « Challenge Ubick », un hackathon sur les données photographiques 3D du quartier Paris Montparnasse

Grâce à des images aériennes de la surface terrestre,  InterAtlas, Imao et Acute 3D proposent une reconstitution réelle des villes françaises en 3D, appelée orthophotos 3D, de très haute résolution. Les 3 sociétés françaises à l’origine ont ainsi confié leur petit bijou à Emakina pour imaginer un dispositif qui en fera la référence en terme de cartographie en 3 dimensions : Ubick.   […]

A l’heure du croisement des courbes

Un jour, Facebook dépassera Google en apport de trafic. Ceci n’est plus une prédiction, c’est une réalité bien tangible notamment mise en exergue par Frédéric Filloux dans sa Monday Note de la semaine dernière. L’exemple était le Guardian, avec le croisement des courbes où Facebook prend le pas sur Google comme affluent principal. J’ai lu […]

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